NOT A TRADITIONAL
BRAND COMPANY

Gloent Group is a contemporary lifestyle company. We create innovative and high-quality brands by reimagining and redefining the beauty, healthcare, and beverage categories.

Our Business

Gloent Group is the creator of Barneys New York beauty, beverage and healthcare products. Founded in 1923, Barneys New York is a cultural icon that was a hub for style, luxury, and sophistication. In 2021, Gloent brings back the Barneys experience through a curation of new beauty and wellness products.

UNCONVENTIONALLY
RELEVANT We execute the most unconventional
methods, especially focusing on disruptive
marketing and the technology-driven
direct-to-consumer retail model.

PIONEER IN
OUR CATEGORIES We define what beauty and wellness
means today and tomorrow to launch
cutting-edge products with top-notch
manufacturing standards.

A TEAM THAT’S SMART, DRIVEN, AND CREATIVE We are curious and ambitious explorers, creators, and communicators. With our collaborative spirit, we work together to develop groundbreaking products and strategies.

Our Mission

to make a difference for people by creating brands that support their health and happiness

Our Values

See
Differently
We look for what others cannot see, challenge the status-quo, and push forward to create innovation.
Grow and
Stay Curious
We surpass yesterday by learning something new each day. We are not afraid of asking questions, and we continually commit to improving ourselves and our products.
Strive
for Excellence
We are hardworking, ambitious, and committed to excellence. We set the bar high for our products and give more than what is expected.
Advocate
Community
We celebrate diversity and respect different perspectives. We listen to each other, stay honest, and grow together.
Make it Fun
We genuinely enjoy our work. We know that when we have fun we create better products.